Doc & Glo
Doc & Glo is a line of beauty & self-care products by tennis pro Sloane Stephens. Crafted from scratch and tested during the toughest of tennis matches , Doc & Glo products were made for bodies in motion. Doc & Glo was celebrating the launch of their 24/7 Hustle Deodorizing Body Mist. They hired Philo to create a show-stopping brand activation for their popup at The Practice Room NYC.
The Details
-Philo used a mini tennis ball cage to create the base for this installation
-Green and white florals decorated the cage, as if growing out of it
-Custom Doc & Glo tennis balls affixed to the cage to appear like they were spilling out
-Product & merch arranged around the main installation
Client Feedback:
“THANK YOU FOR EVERYTHING. You absolutely killed it 💚 The florals exceeded all expectations you are a rockstar!!!”
-Casey Reede, Doc & Glo client & founder of Courtside Talent