MyAdvo
MyAdvo is a community for women and people assigned female at birth (AFAB) to empower each other to advocate for their health. Their mission is to connect people with similar health journeys, with a focus on PCOS, Endometriosis and Fibroids. MyAdvo hired Philo to design & produce an event to celebrate the first 100 members of their patient support group with the help of allies and meaningful brand partners.
The Details
-Venue Partner: Parsley Health, a leading holistic root-cause clinic with a beautiful, airy loft in Flatiron. Parsley Health was a premier sponsor of the event, offering discounts to their memberships & supplement store.
-Entirely female-founded vendor & brand partner team to support MyAdvo’s mission
-Nourishments by Squarefare, a caterer who specializes in menus suited to specific nutritional needs. Philo worked with Squarefare and a PCOS-focused RD to select menu options that supported the health of women with PCOS, Endometriosis and Fibroids. Those notes were called out on the printed menu signage for guests to learn while they nourished!
-All-natural rhubarb based drinks from Doladira
-Hydration station by FactorForm. It’s especially important for women with PCOS, Endometriosis and Fibroids to hydrate
-Premium gift bags with over 20 women’s health & wellness brands like Tronque, Armra Colostrum, Urban Moonshine, Humming Puppy, Reprise Activewear & more.
-Custom signage with founder quotes & signup code for allies & new members
-Intentional activities supporting MyAdvo’s mission including 2025 vision boarding, and a station for women to share their health stories creating a connecting ring to let everyone know they are not alone on their journey
Client Feedback:
“Erica's organization system and communication kept everything in line and with no panic.”
-Esther Tran-Le, Founder of MyAdvo









